MEDIA STRATEGIES
Great comprehension of the Arab media supported by close relations with all strong contacts in the media. Various companies require different media services and relatively different methods of approach. Prime world wide does that professionally and accurately.
ADVERTISING DESIGN
A campaign, most commonly annual or sometimes seasonal, is preceded by a proper plan of nominating the locations, durations and means of promoting the products. That is vital in preparing the suitable design for the product to be likeable, attractive and effective in the advertising the campaign.
NEWSPAPER ADVERTISING
Reading a material requires certain amount of attraction and language technique. The meaning of a word can be changed dramatically by the typeface, case, size and spacing. Making an ad. For the newspaper and selecting the most suitable picture's to go along with it, need certain skills and knowledge of your target. We have this skill and knowledge.
RADIO & TELEVISION
To advertise a product in radio or television, one should be well equipped with the basic knowledge of the audience tastes, time-tables of the various channels and most suitable time to offer that product. It is much like choosing the best time to offer a special dish, when the audience is ready to take it.
BILLBOARDS & BANNERS
Many products can sell much better when they are being advertised via billboards on uni-poles, or on tops of buildings, or mounted on electricity poles, etc. Size, color and dimensions of an advertisement count a lot when advertising outdoor. We know all details very well.
POSITIONING STRATEGIES
Total awareness of the venue where a marketing campaign is designed will be very necessary to establish the best basic grounds for good marketing and ensure acceptable results.
PROMOTIONAL CONCEPTS
Concepts of promotion vary from product to another, from one area to another and from one target audience to another. Certain products need more than one concept to tackle in order to make a successful marketing campaign. Just wait and see what we can do.
SALES TRAINING
Sales training is a must nowadays, since modern methods of various marketing techniques are being introduced every now and then. A good and promising marketing venture should keep up, like we do.
MARKETING MIX ANALYSIS
Studies of the market are becoming the day-to-day occupier of modern marketing companies. Researchers and analysts keep such studies to refer to when planning and designing each and every new campaign. Results are constantly agreeable.
DIRECT MARKETING
The marketing methods are multiple. The marketing techniques can easily cope with the development of the media, with the latest techniques of IT and the satellite services and with any future scientific development the world will witness in the years to come. It is the art of life and trade. Prime world wide is the artist.
COMPLETE MARKETING STRATEGIES
The marketing strategies integrate once a campaign for some products evolve from one year to another. We base our marketing strategies on the principle of multiple campaigns that rotate year after year to reach a high level of understanding with the targeted audience and achieve our goals. Discover our marketing strategies while working with us.
LOGOS
Being a recognizable graphic design element, representing the organization or product, Logo Design is a precious commodity for business. Without a distinctive logo business may give the impression of amateurism, and result in a loss of what would have otherwise been a successful transaction. Companies understand this notion in logo design and as a result insist to have instantly recognizable logos. At prime world wide we can efficiently wage in the highly competitive World of Logo Design.
CORPORATE IDENTITY
Corporate Identity is the visualization of your branding. It is the strategy for conveying what the company is about and what it offers to customers. It is the definition of the qualities that the customer and public identify care about as the essence of the company, and the consistent visual and verbal messaging that is a compelling statement of your company's intent and differentiation.
ADVERTISEMENTS
While the academic definition of Advertisement states that it is the act of making something public; or promoting something; such as making public announcement or printed notice; or commercial information designed to attract attention, we at prime world wide have the professional art of such an act.
BROCHURES
Color brochures or black and white pieces are used to get a company name out to the public. Prime world wide offers full design capabilities for clients who are looking to create a corporate image at an affordable price.
FLYERS
Similar to brochures, flyers can be a very effective method to widen the scope of your company. They are easy to make, handle and to distribute. But designing a flyer and choosing the right wording and photos are the trick. So be sure.
NEWSLETTERS
This is one of the modern, very effective campaign techniques adopted by various industrial and commercial firms in the world. Releasing news clips to the target personalities and authorities is an eminent method to reach out to your expected customers and distribute information which, in return, would involve more activity for the company. Effective Press releases need special talent in writing and concentration on key words that grasp the core of the idea and attract most the attention of the target reader.
WEBSITE CONSTRUCTION
Prime world wide can provide clients with excellent, attractive and practical website constructions that reveal the real identity of the client and show his activity or business in the best form and to insert in it as much vital information as required.
DOMAIN REGISTRATION
Upon constructing a website for the client prime world wide soon carries out the needed registration of the domain to ensure stability and durability of the site. Our knowledge in these spheres is invaluable.
SEARCH ENGINE SUBMISSION
After website construction, completion and registration, it has to be known, located and easily found in any of the known search engines; (i.e.: Google, yahoo, AltaVista, etc.). The number and variety of key words to locate the website is also essential to make a successful site. Prime world wide has a special experience in this domain.
ON-LINE RESEARCH
Prime world wide can help clients in any online research needed to promote their work activity and enlarge its scope. We have recognized talents in the world of IT and our services could be vital to get you to the top.
COMPLETE REPRESENTATION
Clients, who are too busy to follow up on their internet services, can rely, to a large extent, on the services of prime world wide who can represent them timely and accurately in any form or for any duration agreed upon.
Media Relations
A media relation is a core capability at prime world wide. We know that dealing with journalists takes experience, understanding, knowledge and care. We accomplish this by thinking the same way that journalists do and prepare materials likewise.
We have relationships with key journalists spanning decades, particularly in our specialist areas. We provide a press office if none is available in the client’s office, and contribute to an already existing internal team by strategic thinking and specialist writing—to campaign execution and story placement.
Employee Communications
Several members of the prime world wide team have spent years working on your side of the fence which means that we know how companies tick. We also know the constraints that each company's unique culture can bring.
We can help you produce content that is influential and effective based on the complexities and challenges of employee communications best suited for your needs.
One particular area of strength is devising internal programs that develop marketing awareness and excellence right across the organization. Another is meeting the internal communications challenges resulting from decentralized organisations.
Prime world wide has developed a unique model to help clients analyze, understand and develop their internal communications landscape. It is fresh thinking, but simple to apply and act upon. It can be presented on a single page, is practical and people quickly grasp it at a strategic level. It shows if there is a balance between types of communication with employees, points out gaps to be filled and indicates the scale of one way versus two way communications.
Employee Communications
Several members of the prime world wide team have spent years working on your side of the fence which means that we know how companies tick. We also know the constraints that each company's unique culture can bring.
We can help you produce content that is influential and effective based on the complexities and challenges of employee communications best suited for your needs.
One particular area of strength is devising internal programs that develop marketing awareness and excellence right across the organization. Another is meeting the internal communications challenges resulting from decentralized organisations.
Prime world wide has developed a unique model to help clients analyze, understand and develop their internal communications landscape. It is fresh thinking, but simple to apply and act upon. It can be presented on a single page, is practical and people quickly grasp it at a strategic level. It shows if there is a balance between types of communication with employees, points out gaps to be filled and indicates the scale of one way versus two way communications.
Marketing Communications
Many of our clients turn to us for a wider service than PR only. Our in-depth knowledge of our clients’ businesses means we can advise on and implement programs that combine different marketing communication techniques. All the time we communicate key messages with clarity and authority.
Where necessary, we work with a wide range of trusted partner agencies to provide the expertise we need to deliver full-service marketing communications projects. These include design specialists, telemarketing companies, translation agencies, media buyers and market research firms.
Brand Development
In our minds, a brand is a company, product or service that is recognized, nationally or within its own industry, and carries with it a reputation and a promise. These can be great, ordinary or negative.
Many of our clients are on the journey to becoming a brand and we play a large or small part in making it happen. Others ask our advice when they have lost their way. Others are already a brand and are looking for new ideas to excite the market, influence consumers or prompt business buyers into action. We have handled:
1. New brand development including full visual identity
2. Re-branding and brand evolution
3. Positioning and re-positioning
4. Messaging development and refinement
We have done this for start ups, companies which have merged, changed direction, launched new products and services, or which didn't really know who or what they were and needed our help in getting their proposition defined and communicated.
Brand Development
In our minds, a brand is a company, product or service that is recognized, nationally or within its own industry, and carries with it a reputation and a promise. These can be great, ordinary or negative.
Many of our clients are on the journey to becoming a brand and we play a large or small part in making it happen. Others ask our advice when they have lost their way. Others are already a brand and are looking for new ideas to excite the market, influence consumers or prompt business buyers into action. We have handled:
1. New brand development including full visual identity
2. Re-branding and brand evolution
3. Positioning and re-positioning
4. Messaging development and refinement
We have done this for start ups, companies which have merged, changed direction, launched new products and services, or which didn't really know who or what they were and needed our help in getting their proposition defined and communicated.
Industry Analyst Relations
Industry analysts not only follow global industry players, but also track new, smaller companies so they can keep a broad perspective on industry issues and trends. As well as researching and writing authoritative reports, industry analysts are regularly called upon for comment by the media. This gives them a double influence on shaping industry opinions.
Prime world wide For Events and Media provides clients – large and small – with expert help in dealing with the analyst community. This support ranges from preparing detailed briefing materials to arranging one-to-one briefings and 'analyst tours'.
Business Model
If you want to receive a significant return on your investment in PR, you need a PR consultancy that cares about hitting the target. Because we are not a very large Arab agency, we are able to offer our clients a much more personal service. This also means we have fewer overheads and are able to offer big agency service and results, at a moderate agency price.
Prime world wide works on an accountable-retainer basis. A specific number of hours is committed and delivered in accordance with a pre-paid, minimum monthly fee. For projects that exceed the minimum monthly fee, prime world wide will ensure the approval of the client before beginning the additional work
PR Services & Governmental Relations
We know what works
The portfolio of PR services presented here reflects the best of our skills, and the way that clients tend to think about PR. In practice, many of our clients make use of our expertise across several areas, and benefit from the energies of an integrated approach.
The long experience of the people at prime world wide brings distinct benefits. We think before we act. We know what works. We have enough experience to deliver results quickly and effectively without wasting time. We have excellent understanding of business and company culture. So what we do works.
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Exhibitions and conferences.
